Entries for February 2017

Challenge Client U.S. based consumer goods manufacturer and specialty retailer. Client Need Seeking to identify within the market landscape, audience segments that could be targeted to drive enhanced sales revenue growth and higher price ...

Learn More >>

Challenge Client A global European based leading food and beverage company. Client Need A division showing market share erosion and revenue decline as a result of disruption from new entrants was struggling to understand trends and market...

Learn More >>

Challenge Client Need One of the world’s largest automakers wanted to accurately measure the perceptions of its brands and nameplates, track its success versus its competition and new incumbents; and, understand the impact of its campaign...

Learn More >>