STAY OUT OF THE LINE OF FIRE

Duck and cover? Not a realistic response to the PR threats your organization faces on a daily basis. However it’s what you have to do when you use content aggregation tools to gather PR data. Tools like these simply can’t offer what you really need: actionable insight into risks, opportunities and trends.

REAL-TIME

Real time information continually gathered and updated tracking opinions that affect your business.

AGGREGATED

Content from news media, trade publications, journals, wires, press releases, web, blogs, TV/Radio and Video – all provided in full, or in summary form with links to full content sources.

METRICS

Measurement metrics to track share of voice, sentiment and coverage by media channel.

PUBLIC OPINION

Track changes in perceptions, attitudes and behavior.

ANALYZE

Easy self-search capability for review of past content with rapid generation of analytics by region, psychographic category and publication.

DRILL DEEPER

Dashboards for reputation, risk and stakeholder to provide additional levels of analysis unavailable from other media monitoring services.